Client
Turning Point International – Turning Point International is popular inspirational television magazine program hosted by Muyiwa Olarewaju that spotlights the voices, insight and lives of Africans and its descendants all around world.
Brief
Turning point is an International Christian Organization, being it’s first time in Nigeria, they required a digital plan ahead of the team’s visit to Nigeria in celebration of their 20th anniversary.
They needed MPN to handle Turning Point’s social media, gather and publish contents for a week.
Results
The visitation was tagged #TurningPointNaija
Conversations were built around it on the hashtag and it trended throughout the course of their visit. See here.
Interviews were scheduled with different media outlet including Pulse.NG
MPN posted interviews with top personalities likes, Dolapo Osinbanjo, Pastor Paul Adefarasin, Abimbola Fashion, TY Bello, Somkele Iyamah-Idhalama and Many more. Behind the scenes photos/videos across different social media platforms.
News releases were dished out and published on different newspapers and online.
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